Love List

Friday, June 21, 2013

Silky Smooth

Sunsilk-10 PicMonkey Collage Sunsilk-57 Sunsilk-152

Most people aren't born with straight, smooth hair. Good hair needs to be well fed, and well taken care, just like your skin. That's where Sunsilk comes in. Sunsilk's two new ranges of shampoo, Nourishing Soft & Smooth (sunny yellow packaging) and Smooth & Manageable (hot pink packaging), contain lots of healthy oils for your healthy to keep them frizz-free, tangle-free, shiny, smooth and healthy. I especially like the nourishing hair spray as helps tame frizzy hair on a bad hair day and it has a very light refreshing scent. I have personally used it and it really works in taming flyaway bedhead hair on certain mornings when I wake up and have to rush to work.

Above is a hairstyle that one of my readers, Lynde, sent it to me and she was chosen as the lucky winner of a $100 Sunsilk hamper consisting of all of Sunsilk's products from both hair ranges. But for those others, feel free to visit Sunsilk's cute and cheery popup salon! It is temporary closed now, but my insider sources tell me that they will be opening up the traveling popup salon to different locations in Singapore again real soon due to popular demand.

I have to commend Sunsilk for their marketing efforts because this is really a fun and creative way to raise brand awareness and also generate social hype and buzz among their target audience (young girls). The popup salon, all decked out in bright pink and yellow, was a sight to behold along Cineleisure Orchard. Girls could step inside to see Sunsilk's full range of products, seat down for a 5 minutes hairstyling session by a team of professional stylists, take a professional photo outside at their photobooth and receive free samples afterwards! Look out on Sunsilk's Facebook page for more details on when they would bring back their traveling salon again!

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