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Thursday, October 3, 2013

London Fashion Week - AllSaints SS14 Preview

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My first appointment during London Fashion Week was actually at AllSaint's 'experimental' store on 14 Earlham Street in Covent Garden, where you can find a lot of vintage and independent retail boutiques alongside Broadway and West End musical theatres.

Born out of Nottinghill in 1994, AllSaints was originally a menswear-only label that sold exclusively to high-end retailers such as Harvey Nichols and Harrods. The brand then moved into womenswear in 1998. Having heard of AllSaints briefly before, I stepped into its showroom space with much curiousity. I was impressed by the brand's strong, singular aesthetic that it does so well - glamorous British rock'n roll. The color palette was kept to its signature muted tones of beige, brown, black and cream, but with pops of red. The silhouette was relaxed and the looks appeared to be effortlessly styled - sharp, angular tailoring of the fitted coats and leather vests set off the harem pants and drape tshirts in soft silks and organza.

AllSaints has a heritage in handling leathers and its easy to tell why - there were a couple of signature motorcycle leather jackets that were beautifully supple and sleek, but the leathers were also made into shorts, shirts and vests. I especially liked the feel of a pair of cream shorts made from nappa leather. All of the leather garments are manufactured in Italy, in the same factories that handles Prada, BCBG and other top luxury brands. A closer inspection at some of the fabrics revealed that the netted mesh blouse (second photo from top), was actually made from tiny embroidered sequins on fabric, giving the netted mesh a sheen, almost like metallic armour.

Shoes were equally well executed, with leather boots of varying styles, but I am partial to the one shown in the last photo - a slightly pointed toe, with black and white print pony hair at the back. Actually, just put pony hair and "cow print" together on anything and I will immediately be drawn to it.

This development is currently still under wraps, but I was told that AllSaints will be coming to our little red dot soon! For a brand that combines chic and sensibility so well together, I'm quite sure that fashion insiders in Singapore would all be excited to get their hands on an AllSaints piece.

Psst, River Island, which I have spotted to be ubiquitous in London is now back in Singapore again through online retailer, Zalora! I'm sure we all remember and miss our River Island stores when they had a physical retail presence here, but now that problem is solved when you can shop the same collections as what they stock in London purely through the click of the mouse.

Head over here to get your retail fix.

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